Webinar Series: Customer Centric: Personalization and A/B testing - Introduction
Overview
This webinar series aims to explore personalization and A/B testing options in the composable/headless stack. The webinar centered on modern digital experience platforms and their approaches to personalization and integration. Speakers discussed the importance of balancing out-of-the-box functionality with flexibility, emphasizing the capability of single-vendor composable solutions that integrate seamlessly via APIs. The conversation highlighted the enduring relevance of email as a personalized digital touchpoint. Different vendors showcased their unique approaches, emphasizing performance, integration, and user experience. The role of various teams, from data to front-end, in the process of digital transformation and personalization was also underscored. The series promises deeper dives into individual platforms in upcoming sessions.
Who Should Attend
This webinar series is perfect for frontend developers, UX/UI designers, project managers, digital marketing professionals, and other tech enthusiasts interested in the management of preview and presentation control in a composable stack. No matter your level of expertise, there's something to learn from this diverse panel of experts.
Don't miss out on this opportunity to broaden your knowledge and engage in insightful discussions on preview and presentation control in a composable stack!